The Fruit Box

Digital integrated campaign for Australia’s original premium workplace fruit delivery company

The Fruit Box is Australia’s original and premium workplace fruit delivery company. They deliver 600,000 pieces of fruit per week, individually hand-picked and hand-packed to over 8,000 Aussie businesses every year.
The Fruit Box is the only true national fruit supplier, sourcing premium quality fruit from the markets in each state, packing locally and delivering fresh. Every fruit box is hand packed ensuring only quality fruit is delivered fresh to your workplace.
The following integrated campaign aimed at acquiring new business comprised of targeted eDM’s, website landing page, display banners, SEM exclusive offers and direct mail.
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Agency: VI
Creative Director: Chris Winterton
Art Director: Warren Michael
Copywriter: Henk Lustic
Designer: Emma Hutton
Senior Digital Creative: Thomas Quan
Digital Designer: Mei Mei
Account Director: Kyle Redpath

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